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Category Archives: Gluten Free Foodservice Info

Fine Food Australia 2016

fine foods 2016

It’s almost time for Fine Food Australia and we’re getting excited! In 2016, the Fine Food tradeshow will run from September 12-15 at the Melbourne Convention and Exhibition Centre.

Quick Details

full baked frozen bread

Exciting new gluten free ranges will be on display

Visit the Well and Good Stand: HN42

Well and Good Exhibitor Page: Click Here

Dates: Sep 12-15, 2016


The 2016 show will offer an array of exciting industry recognised competitions, live demonstrations, masterclasses, interactive experiences and new seminars & panel discussions by industry experts. It will also provide the opportunity for bakeries, cafes, restaurants and other foodservice businesses to visit us and see our exciting new gluten free bread ranges that are sure to impress.

The Official Great Aussie Pie Competition

As in previous years, Well and Good is proud to be a sponsor of the OfficialGreat Aussie Pie Competition. If you’re in the baking trade and think you have the makings of a great pie, be sure to enter your creation for a chance to win some great prizes, not to mention a stack load of prestige.Fine Foods Australia 2016

Register Now!

To visit the Expo you need to be in the foodservice industry. If you register by Friday Sep 9 you’ll get free entry. Otherwise, it’s $30 at the door.


NEW Gluten Free 5kg Premixes

We are excited to present our new 5kg range of Gluten and Allergy free baking mixes. We’ve taken our best and most versatile products and created a packaging format especially for Cake makers / decorators, Café owners, hotel chefs and restaurateurs; the 5kg bag provides a convenient, easy to handle option that allows foodservice operators to gain exposure to the fast growing gluten free market.

Products Avilable in 5kg range are:

– Gluten Free Banana Bread Mix -5kg
– Gluten Free Chocolate Mud Cake Mix -5kg
– Gluten Free Muffin Mix / Butter Cake -5kg
– Gluten Free White Mud Cake Mix-5kg
– Gluten Free Continental Dark Bread Mix -5kg
– Gluten Free Continental White Bread Mix -5kg
– Gluten Free Plain Flour -5kg
– Gluten Free SR Flour -5kg

To buy online simply register for a trade account wait to receive your confirmation password and login. Delivery Australia wide is only $8 for up to 10kg.

Please be aware to this packaging format is suitable only to foodservice customers, recipes and cooking instructions are designed for baking professionals and may differ from Well and Good Retail products.




Well and Good Wins at Foodservice Industry Awards

FIA Award Winner


The team at Well and Good is proud of our recent win at the Foodservice Industry Awards 2015. The Foodservice Industry Australia Awards celebrate the achievement of companies and their staff in pursuing their roles in the foodservice industry, where integrity, commitment, service and excellence have been delivered.

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Well and Good Gluten Free Bread Varieties Explained

Please click on full screen mode and use the back and forward arrows on your key pad to navigate.

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2015 Australia’s Best Pie Competition

australias best pie competition

Steve and Sam at Foodservice Australia 2014.

Well and Good Foodservice is proud to, once again, sponsor the Australia’s Best Pie Competition which will be held at the Foodservice Australia Food Show, May 31 – June 2. We encourage bakers passionate about Gluten free pies to participate and promote their products!

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New Product Focus – Gluten Free Crispy Batter Mix

Gluten free crispy batter mix by Well and good

Well and Good’s  NEW Gluten Free Crispy batter mix has the industry buzzing! Created in our test kitchen to strict gluten free/allergen free guidelines it is an excellent all round batter mix.  Perfect for making crispy, golden battered – Fish, Prawns, Scallops, Potato Cakes and Skinless chicken. Open your shop to NEW customers, and give your business a gourmet makeover by providing good quality, delicious gluten free options.  The free from category is growing rapidly with more customers looking for alternative options.

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Allergy Aware product in foodservice

Gluten Free Allergy Aware flours and bread mixes

Looking to DIVERSIFY your product range and create additional SALES!

Gluten Free options will open your business to new and different customers.   Expand your knowledge, gluten free food can be produced in your kitchen. Stay ahead of the trend and put Gluten Free options on your menu.

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Working with food industry professionals

well and good foodservice for industry professionals

Well and Good is a trusted and well regarded Australian manufacturer and developer of gluten and allergy free premixes and flours designed for professional bakeries, large scale manufacturers and smaller cafes/ restaurants. Our focus on working with foodservice operators is what makes us different; we work closely with manufactures to refine particular recipes and products to perfectly suit their unique equipment and processes.

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